Research Topics

Joint ventures and alliances have long been advocated as effective mechanisms for developing new products and new product technology innovation. Firms engage in joint ventures to garner direct benefits on a number of fronts, including for example, access to resources, technologies, and markets. Because of the importance of joint ventures, the extant literature on making and managing their effectiveness informs on a number of fronts, yet a number of questions remain. Data Enclave researchers working in this area focus on issues such as long-term uncertainty in alliances, the role of joint ventures in supporting innovation, and the management challenges posed by alliances.

Researchers Working in This Area:

• Franz Lohrke
• Barbara Bird
• Jean L. Johnson
• John B. Cullen